Jackson Woodturners
Jackson Woodturners have been a long-term client for Ignition since 2014 and enjoyed great success with SEO & PPC services.
At the beginning of 2022 we migrated Jacksons onto the SPACE Growth programme to boost sales and profit.
Brief
Redevelop the existing strategies that were anchored by ROAS and aggressively optimise toward profitable growth.
Navigate toward spending more budget to sell more products across the range.
Process
Restructured Ad campaigns by shifting towards transactional and informational content delivered via the Advice Centre.
Additionally, an extensive and comprehensive programme of ongoing UX & UI testing to increase Conversion Rate and Average Order Value.
Result
Significant improvement across key metrics, including an increase in Average Order Value, Revenue per Click and an overall uplift of over £200,000 directly influenced by SPACE’s A/B Testing & implementation.
FREE
Consultation
If you are an eCommerce brand and want to achieve stellar growth, please fill out your details to book in your free consultation today.