Jasper Conran
Jasper Conran approached SPACE at an interesting time for the brand.
Long established as ‘J by Jasper Conran’ in Debenhams, the demise of the latter presented an interesting quandry to maintain and grow mainstream sales.
Brief
A full strategy reinvention to help the well-established, and much loved, brand step directly into a highly competitive market place.
Could we help boost sales and also reduce the reliance on branded terms to gain NEW customers?
Process
Combining market research, detailed competitor analysis and specific UX & CRO work we devised a strategy that would ramp up in line with return on investment.
We focused across all areas of search, display, social, email and organic to build a consistent strategy to deliver sales at an increasing rate and increasing margins.
Result
The strategic reinvention yielded a remarkable 22% increase in revenue, signifying a strong repositioning into the competitive market. The multifaceted approach enhanced sales and profit margins..
FREE
Consultation
If you are an eCommerce brand and want to achieve stellar growth, please fill out your details to book in your free consultation today.